PosterWorkshops / Research · AI / Data / XR
AI AS CO-CREATOR
An in-house course on Generative AI as a visual creative partner, designed and taught across two sessions — workflow as artistic method for working professionals.
Year
2025–2026
Format
In-house professional course · lecture & curriculum design
Location / Institution
Dotmill, Seoul · Session 1: 11 Nov 2025 · Session 2.0: 26 May 2026
Role
Course Designer, Lead Lecturer & Facilitator (Dotmill in-house)
Collaborators
Industry professionals and established creatives at Dotmill
40%
Ideation time reduced
Concept
If AI is a co-creator, the workflow is the score. This masterclass transcended tool tutorials, focusing on advanced workflows and 'Prompt Engineering Logic' for integrating AI technologies — Midjourney, Runway — into media art and commercial creative pipelines.
Experience Design
Designed as an experience rather than a lecture: participants moved through the same arc as a production — concept, experiment, selection, refinement, delivery — building working creative pipelines of their own, from image-generation principles to key visual production strategy.
Technology / Medium
Generative AI toolchains (Midjourney, Runway, Photoshop/Canva/Gemini integrations), structured prompt systems, and end-to-end AI creation workflows drawn from real production.
Process
Planned as an internal course at Dotmill: synthesized the rapidly evolving Generative AI landscape with hands-on production expertise into a comprehensive slide-by-slide curriculum, and produced a two-hour masterclass lecture video documenting the core concepts. Session 1 (November 2025) established the foundation; Session 2.0 (May 2026) expanded into key visual, teaser, and promotion workflows.
Outcome
Delivered twice company-wide, establishing a new workflow for Dotmill's design team and reducing ideation time by 40%. The course became a formal platform for sharing practice-based research with the wider creative community.
Reflection
Teaching the workflow revealed it as a work in itself — the invisible architecture of co-creation, made explicit and transferable. It demonstrated the pedagogical skill to translate complex concepts into actionable curriculum.
Credits
Designed and taught by Hayeon Shim. Dotmill in-house professional program, November 2025.
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